Document On Ready | Digital marketing agency in HK

Dear retailers in 2018,

Digital marketing had been all over the place for a few years. Setting up a fan page, post regular updates, creative campaigns, chatbots, content marketing, viral videos etc. Digital marketing had quickly evolved, demanding more and more skill sets. Every year new areas pops up and add to digital marketing spectrum, and more will pops in coming years.

Frontend systems build the user interface and interacts with user. A message box, a button that darken when mouse moves over it, two or three column layout... all are powered by frontend systems.

Other than that, there are many sub-categories of frontend development:

Social media had taken the customer relationship channel in 2017, and sure will continue on 2018. Customer get used to enquire information about products, promotions and events.

Under this background, chatbot will be an efficient and cost saving tool.

Customised experience

You may feel confused what is a Backend system, but you must understand its role in the big picture. They are the backbone everything.

Backend systems are where you get your user's contact information, online orders, provide raw data for analytics and most of the time, also a content management system.